Technology has led to a very impersonal connection we have with one another. Email, texting, facebook, twitter, even if you want to “hangout” these days it means you sit on your computer. I guess at least then you can see another person. The point is our world has changed from face to face, to on the phone, to “Did you get my text?” Because of this corporate greeting cards are becoming a lost art. People don’t want to take the time and consideration to write out a personal greeting when they can save three minutes and send a text. I think this is a huge mistake.
Think back to your last birthday. I’m sure 20 people you don’t ever see said Happy Birthday on your facebook wall or sent you a meaningless text. But how many of you can say you received an actual card? My guess is not too many. However, I bet those of you lucky enough to receive a card can tell me exactly who it was from. This is why you should send business greeting cards. It makes people remember you, it shows people you care, and it puts a personal touch in an otherwise impersonal world.