Business Greeting Cards and Missed Opportunities

Did you order your business greeting cards this year? If you did – congratulations! You won! Won what, you say? You won the opportunity to advertise your business. Greeting cards are one of the most economical ways to get your name out there and then keep it out there. Many companies order holiday greeting cards, which are kind of expected. Spreading greetings of the season, goodwill and maybe a thank you, is the most common. However, we are not limited to sending greetings just once a year. We now have the opportunity and ability to keep our name in the minds of customers’ throughout the year. Thank you cards would likely be the next best way to keep your name in the fore front. Thank you for your business. Thank you for considering us. Thank you for your referral. These are just a few reasons one might send a thank you card.

Corporate greeting cards are no longer limited to holiday and thank you. How about a calendar card? One that can be hung up and viewed all year long. Include your company name, address, telephone number and even an email or web address. A card that will stand out all year long. Make it more personal by sending a birthday card.

Advertisements in a newspaper are costly and you can never be sure what audience you are reaching. Is also quite generic. Sending business greeting cards is a direct hit. You can be sure that it is getting to your intended target. Exposure is the name of the game. What better way to do it!