Business Birthday Cards – To Bulk or Not to Bulk

Business birthday cards are a great asset to any business today. Who doesn’t like to receive a card on their birthday? You can put it on your desk or on a shelf at home. It tells the world that you are not forgotten. Somebody remembers you were born on a certain day. Whether you are a customer, client, employee or friend, being remembered makes you feel special. The question business’s have is not should you send birthday cards, but what kind should you buy. Bulk birthday cards offer you the best buy, but assortments give you variety.

Assorted Birthday Cards

Buying bulk birthday cards can save a good deal of money. When you want to personalize with the company name or logo, it makes sense to order a larger quantity of cards and get the savings. However, many businesses today are looking at a softer and more personal approach.

Assorted birthday cards will give you the option of choosing a particular card for a particular person. The variety of cards usually will have cards that are a combination of light, floral and neutral scenes. If you are sending to a man or woman you will have more of a selection. The downside of assorted birthday cards is that they usually cannot be personalized with your name or logo. You will have to sign these yourself, but that will be an even more personal touch. Since I send about twenty cards a month to clients, I like to write a little note that lends that extra personal touch.

The question to ask yourself is how many cards you will be using this year. Since you will probably be sending too many of the same people next year you will want to send a different card to them. The wise choice is to order enough for one year. Whichever route you choose for business birthday cards, will only enhance your standing among your customers.

Create-A-Greeting-Card Scholarship Look Back Series – 2008 Finalists

Welcome back to another entry in our Create-A-Greeting-Card Scholarship Contest Look Back Series. As we continue our look into the 2008 contest we wanted to use today’s post to showcase two beautiful finalists entries which were turned into a set of amazing Christmas cards in our line. As has been the case in most years of the scholarship contest, we found a couple of entries which while they weren’t selected as the winner, we felt were just too beautiful to pass up.

The first entry is from Corinne Thompson, who submitted a beautiful painting of a quiet and serene view of a snow-covered hill glistening with freshly fallen snow on a cold winter’s day. The scene was just too beautiful to not be added to our line. When we converted the entry into a card, there was not much that needed to be done. Some of the designs details were enhanced with some embossing to give them a three dimensional feel and really make them pop! We also added some multi colored reflective glitter to give the sensation of falling snow before adding it to our line as the Glistening Snowscape Holiday Card.

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The second entry was from Devon Rutherford, who submitted an amazingly detailed painting of a poinsettia with rich red petals and bright yellow stamens. The entry was placed within a beautiful white frame with golden accents to give the card an elegant look and as added to our line as the Seasonal Splendor Holiday Card

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It truly is a testament to the skill and creativity of the entrants when you see just how great the designs are and how just a few enhancements to the submissions can turn them into stunning cards. We hope you enjoyed this look into the 2008 finalists and look forward to next week when we continue our look behind the scenes of the 2008 Scholarship contest.

Choosing Business Christmas Cards – Not for the Faint of Heart

Do you wonder why a certain person in the office is chosen to pick out the business Christmas cards? Is it their sense of style that sets them apart? Or perhaps it’s that they are favored by the boss. Maybe he values their opinion better than everyone else’s. If any of this has crossed your mind think again. If your office is anything like mine, the job goes to the person with the most patience.

Business Christmas Cards

Once upon a time, I was the person with the most patience. Then I was chosen as the Christmas cards selector. My boss said we need a nice card to send to our clients. It can’t be too corporate and it shouldn’t be too cutesy, but I trust you to choose wisely. First mistake I made was to feel pleased he had chosen me. I set about getting catalogs and searching websites with a purpose. A few days later my boss saw me looking at samples and said “You should show them around, get a consensus of what everyone likes”. I had no idea what was to come.

Do you know that in an office of 25 people there will be 30 opinions? It’s true that by the time you have surveyed 25 people, 5 people will have a new opinion. I’m sure you have seen this depicted on Discovery or the Learning Channel, because it is a unique phenomenon reserved for the human race and perfected in the American business office. There have been many studies done on it – it is caused by too much coffee and staring at computer screens too long. All sense of decorum departs with the mention of Christmas cards and a chance to break from the routine. It is encouraged by the fact that the person expressing the opinion does not have to make the decision.

Wisely I narrowed down the selection on the second go around to three choices –  one awful and two really nice cards. The opinions were evenly (and very vocally) divided between two cards, which I promptly presented to the boss with my decision. He chose the third card as our business Christmas cards that year, which nobody liked.

The moral of the story is never believe you are better than your neighbor and always inform the boss that you admire your neighbor’s sense of style. Uh oh, here comes the boss with a birthday card catalog- break time!