Business Christmas Cards for an Entrepreneur

by Henry L. on July 12, 2012

When I was laid off a few years ago, I decided to start my own business (I’d always thought about it, so I figured it was finally time to go for it).   At first, business was slow but steady, but my clients were great.  I was so happy to have survived the first 18 months of business ownership that I decided to send out personalized business Christmas cards thanking everyone for their loyalty.  They were so well received that I’ve continued the tradition every year since (and Gallery Collection never disappoints with its beautiful selection of designs).  I’ve also begun stocking up on assorted birthday cards so there’s always one handy when a client’s birthday approaches.

When I first started out I was fortunate to be able to quickly develop a very loyal client base.  Fast forward several years and my company is still doing well.  I know that I’m only able to do what I love because my clients continue to put their faith in me through repeat business and referrals.  Every year I get so many compliments and expressions of appreciation for the birthday and Christmas cards I’ve sent.  It reminds me that going the extra mile for my clients is as important as providing excellent service.  More importantly though, I know that my small gesture makes my clients feel good so I will continue to send Christmas cards (and birthday cards) to them every year.

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{ 5 comments… read them below or add one }

Clark July 13, 2012 at 11:04 am

What a great inspirational story. You should be commended for turning what was a tough situation in being laid off into a positive one with starting your own business.

Danny July 18, 2012 at 10:12 am

A story like yours is far and few between, congrats! It seems like we as a whole, are returning to the mom-and-pop stores, more and more box stores are folding, the customer service just isn’t there anymore.

Jessica July 19, 2012 at 3:58 pm

I had a friend who had a similar story to yours. He was layed off and eventually opened his own pizza place. Great Guy!

Marie September 19, 2012 at 1:45 pm

You took a bad situation and made it a positive.. good for you! I agree that sending clients a holiday card is an impressive gesture and sure to be remembered. I am going to suggest this to my boss and will recommend using The Gallery Collection. Thank you!

Elisa December 6, 2012 at 9:26 pm

I like the personal touch of your business. I would much rather shop local from a business where they know me by name, and where we exchange Christmas cards. This is what builds trust and repeat business. I would willingly pay more for that personal customer service.

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