This was my first year as a small business owner and I was searching for a way to reach out to my customers during the holiday season. More specifically, I was looking for an inexpensive way to express my gratitude towards 150 of my clients. This presented a major challenge for me. While there are an infinite number of gift ideas, I needed to maintain a budget of about $275 or less.

Exhausted from brainstorming gift ideas, I decided to take a break by looking through my mail. All of a sudden I saw something that caught my attention…it was a catalog which advertised business holiday cards. Bingo! This was it. I could reach out to my clients by creating custom Christmas cards. I immediately turned to the pricing guide and saw that I could order enough holiday cards and stay within my budget. So I went through the catalog, picked out my card, and submitted my order.

It wasn’t even two full weeks when I received my corporate Christmas cards. I was very impressed at the quality of the cards and the speed at which I received my custom order.  And the cards seemed to have left the same quality impression on my clients. I received several phone calls commenting on the thoughtfulness of the holiday cards. I even received a few people who asked me where I ordered the cards from, as they wanted to reach out to some of their more important clients before the holiday season was over.

This post was written by Blake C.

This entry was posted on Monday, March 16th, 2009 at 9:29 am and is filed under Business Christmas Cards.