In The Business World Corporate Greeting Cards Make All The Difference

by Veronica G. on July 18, 2013

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Whether it’s a hotel, a financial management firm, a gym, a restaurant, a lawyer’s office, or a grocery store – businesses know that reaching out to customers is what makes or breaks them. In today’s market, consumers have more than enough choices when it comes to where they take their business, which means they can be as picky as they want. Sure, some of us might not care much as to how friendly, genuine or in touch a business is, but believe me, the majority of people care about these things and more. People feel that purchasing something is an endorsement, a vote, as to who is worthy of their hard earned cash. So it’s very important to rise to these demands and meet the challenges of today’s market with ease and grace. One of the best ways to accomplish this is through corporate greeting cards, especially birthday cards. Everyone loves to be remembered on their birthday and what better way to advertise your business or to keep your business fresh in people’s minds? It’s genius I tell you. In the process of wishing your customer a Happy Birthday, you’re essentially advertising your business. Your customer will hang the card up along with all their other birthday cards, and people will see what a caring business you are. It certainly sets yourself apart from the competition.

corporate greeting cards

Let me reiterate that: corporate greeting cards are a must in today’s business market. There really is no better way to make a subtle statement about your top rate services. Not only will you be happy to portray the right image, your customers will be satisfied knowing you keep them in your thoughts. Making someone smile is a great thing and if that smile means more success for your company, it makes it all the better.

I know I personally love it when the hotel I booked knows I’m there for an anniversary, and they leave a nice anniversary card for us on the pillow. It really gives the hotel experience that extra magical touch. Attention to detail is important for me. Or that time my gym noticed I hadn’t attended in a few days, found out from my sister that I was trying to get over the flu, and sent me a really thoughtful get well card in the mail. My stock broker has event sent me various cards, most recently, you guessed it, a birthday card. I still shop at these places who have taken the time to forge strong bonds with me and that makes me think that greeting cards are without a doubt the best thing you can do for your business.

{ 7 comments… read them below or add one }

Mitzi July 23, 2013 at 12:44 pm

I have never gotten a card from someone that I do business with and frankly if I did I’d think that they were charging too much if they could afford to send a card to customers. Hey, the postage alone is $.46 per card. In today’s economy that’s nothing to sneeze about.

Mitzi's_Friend_Blitzi July 29, 2013 at 3:00 pm

Hey Mitzi!!!

I have been looking all over for you. It’s me, Blitzi! Just wanted to see how you have been. We used to be such a dynamic duo performing in switzerland with our tiger Pitzi. Those were the days. We were treated like kings. Hope you are doing well! Hope to see you soon!

Vanessa Lawrence September 24, 2013 at 2:43 pm

I have to disagree with Mitzi. I’ve received birthday cards from various businesses I am apart of like my doctor’s office, my gym and my hair salon. I thought it was so wonderful that they took out the time to send me a birthday greeting card! My hair salon even gave me a coupon for a free haircut with my card, how delightful :)

Kathy Jones September 25, 2013 at 4:36 pm

I think it’s great when you receive a card from the corporate world because these days it seems like no one cares. Since there is so much competition today, that would be the company I would call for my services.

Linda P. September 26, 2013 at 12:24 am

Corporate greeting cards are a perfect way to increase your clientele base. They are highly appreciated and indicates how much a business really cares and takes that extra step to acknowledge that their devoted customers are essential.

LaurenC September 26, 2013 at 11:10 am

I definitely remember those businesses that have sent me greeting cards on birthdays, anniversaries, Christmas etc. They really do make an impression. I like to know that the business recognizes me as a valued customer.

Petunia October 30, 2013 at 2:58 pm

I like it when companies put a personal touch on their interactions with me. Makes me feel valued and is truly excellent customer service.

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