Business birthday cards are a great asset to any business today. Who doesn’t like to receive a card on their birthday? You can put it on your desk or on a shelf at home. It tells the world that you are not forgotten. Somebody remembers you were born on a certain day. Whether you are a customer, client, employee or friend, being remembered makes you feel special. The question business’s have is not should you send birthday cards, but what kind should you buy. Bulk birthday cards offer you the best buy, but assortments give you variety.
Buying bulk birthday cards can save a good deal of money. When you want to personalize with the company name or logo, it makes sense to order a larger quantity of cards and get the savings. However, many businesses today are looking at a softer and more personal approach.
Assorted birthday cards will give you the option of choosing a particular card for a particular person. The variety of cards usually will have cards that are a combination of light, floral and neutral scenes. If you are sending to a man or woman you will have more of a selection. The downside of assorted birthday cards is that they usually cannot be personalized with your name or logo. You will have to sign these yourself, but that will be an even more personal touch. Since I send about twenty cards a month to clients, I like to write a little note that lends that extra personal touch.
The question to ask yourself is how many cards you will be using this year. Since you will probably be sending too many of the same people next year you will want to send a different card to them. The wise choice is to order enough for one year. Whichever route you choose for business birthday cards, will only enhance your standing among your customers.