Business Made Easy, Keep in Touch

Some people make the mistake of thinking in business you only need to talk to your clients when there is something wrong or when they need something from you. That is the biggest mistake you can make. There are always reasons to keep your brand in the forefront of your client’s minds.

Send a greeting card for all the right occasions. If it is Thanksgiving send out a card, if it is Christmas send out a holiday card…never take these moments for granted. You get to show your clients that you appreciate their business and they will end up putting your cards on a desk or on a cubicle wall where your company name can live for a while.

There are other methods of communication that are a must in business. Sending emails to stay in touch is a good way to keep your brand out there. Also, make sure to send a personalized gift to your clients once in a while. Remember, you want to have your clients remember your name but also getting your brand out in front of more people can now happen if people can see your logo. If you follow these simple steps expect great things to come!

Memorial Day: How Small Businesses Can Honor Our Military

The unofficial start to summer and a day full of BBQ’s and get-togethers, many forget the true meaning of Memorial Day. It’s a day meant to commemorate the lives of U.S. soldiers who have died in military service. Traditionally, Veteran’s Day is the time to honor war veterans, but Memorial Day offers another occasion to show respect for those involved in military service. If you own or work for a small business there are quite a few ways you can honor our fallen service members on Memorial Day. Here are a few ideas to help you get started:

  • Offer special discounts or free items to military members or veterans. Promote a special offer like a 20 percent discount on all purchases.
  • Send out a Memorial Day card with a special offer included. Customers can bring the postcard to your store to receive a special discount or a free promotional gift on or around Memorial Day.
  • Sponsor a float in your local Memorial Day parade. Many towns and cities host annual Memorial Day parades to honor service members, and they seek local businesses as sponsors for their floats to support the cost of the ceremony. Check in with your local community leaders to find out what’s going on in your area, and how your small business can get involved.
  • There are many resources for our military, and they’re always in need of funding. Pick an organization, and collect donations at your place of business.

Product Highlight – Custom Photo Mounts

When the Holiday season comes around, it is essential to pick the perfect card, border, or background. But, you might find yourself unable to choose one after scrolling through thousands of design options. If you fall under this category, don’t worry! You could simply create your own design using the new Custom Photo Mount cards from the Gallery Collection.

Do you have a specific picture you would like to turn into an elegant Holiday card? Save yourself the stress of running to the store and printing out the pictures, and then finding the right card and scribbling a somewhat personal message inside every single one. That’s just too much work.

With the Gallery Collection’s Custom Photo Mounts, you can have your photos printed for you, mounted onto the card, AND imprinted with a personal message, name, and etc. All you have to do is pick a card stock, white, black, red, etc., and a border color, silver or gold, and then directly upload your picture. The Custom Photo Mounts give you the option of choosing a gloss or matte finish for the photo, and then you can get the inside of the card personalized. Pick one of the standard greetings, and then add a custom imprint such as, “From all of us at the Gallery Collection,” or “The Gallery Collection Family.”

No more worrying about finding the perfect card because now you can create your perfect card!

Helping Coworkers Cope with Sympathy Cards

Sympathy cards are a wonderful way of showing a person how much you are thinking of them during their difficult period of sadness and grief. When a co-worker’s beloved friend or family member passes away, it’s only right to send them a Sympathy Card to make them feel comforted during their difficult time. I find sympathy cards to be extremely important because while they may be a small gesture at the moment, they end up being a huge comfort to the person after the initial stage of grief. While there is no time frame for grief, an elegant sympathy card, explaining how much you’re thinking of the person and their family members can go a long way. If you visit GalleryCollection.com, there are a bunch of elegant and comforting card designs with wonderful greetings such as “Our thoughts and prayers are with your during this difficult time,” and “Sincere Condolences to you and your family at this time of sorrow.” These comforting words, including your own personal words inside of the card, will be sure to show your co-worker that you care, and will allow your co-worker to cope with his or her loss, knowing that he or she has a friend in you!

Birthday Wishes for Everyone

As a human resources manager I am always looking to make sure the morale of the company is at an all-time high. Any little thing can matter in that regard. We try to plan socials after work to make sure our employees interact with each other, there’s the good old company picnic, and the one that never fails; the Holiday party. However, you must do the little things along the way as well.

One of those little things is the employee birthday card. Sounds like such a given in today’s world that you would get a card for an employee’s birthday but believe me most companies miss this small step towards morale boost. People like to know that you are thinking about them. This is true in life and definitely true in business. So make sure to get online and order those cards for the year because a five minute order process will go leaps and bounds to bringing the morale up in your company this year. Also make sure to vary up the cards so everyone does not get the same one. That will show you went the extra mile for your employees and they will appreciate you for it.