Month: October 2019

Using Photo Christmas Cards to Show off Your Business

Sending Christmas cards is not just a great way to remind your clients that you are thinking of them, but if done right, it is a great opportunity to do some advertising.  With such an awesome selection of photo Christmas cards on the market today, you can definitely use this time as a marketing strategy.

There are Christmas cards where you can upload your own photo.  I am sure you have all received family photo cards from relatives and friends so why not use this for your business?  Take a picture of the inside of your shop displaying key items.  Add some employees in there dressed in the either the products (depending on the type of business) or in company colors. 

Another great idea to show off your business with a photo Christmas card is to use a Christmas custom photo mount card.  Feel free to take a picture of the outside of your building and have it printed on the front of the card.  One client sent me their Christmas photo card with a picture of their storefront at twilight as the snow was falling.  This is a great way to make a last impression.

Using photo Christmas cards to show off your business is a great way to spread Christmas joy and to also keep your business front and center you’re clients’ minds.

Holiday Cards: A Sound Marketing Strategy for all Businesses

Mid to Late October is time to seriously think about sending Holiday cards to your clients to let them know how much you appreciate them for their loyalty. There is no question that sending greeting cards is a must, Holiday cards let your clients know that they are important to you and is the most cost effective way to thank them for their patronage.

Holiday cards for business are everywhere; some nicer and more appropriate than others, so research is a crucial. Keep in mind that we live in a melting pot in which people have different religious beliefs. Choose a non-denominational design with “Happy Holidays” or “Season’s Greetings” on the front of the greeting card.   The things you are looking for are of course fine quality paper, classic design and a touch of foil makes a greeting card come to life.  The envelope should also be of the finest quality paper and preferably be foil lined; this way you can start impressing as soon as the envelope flap is opened!

Once you have your selection you should have them personalized with your company name, after all it is a corporate holiday card; you can and should also hand sign. When sending personalized Holiday cards it is incredibly important to send the highest quality cards your budget will allow. The quality of your Holiday cards reflects your business so only choose the best. You promote your business by getting the word out so know that cards can be printed with your company name and your logo making a great impression with your clients you can even include a business card. Imagine your card being displayed in an office that has many visitors; you never know who will see your greeting card and make a decision about your company without meeting you.

Kick off the Holiday Season By Sending Thanksgiving Cards!

Sending Holiday Cards in general is a smart business move – reminding your customers and associates of your very existence as well as your appreciation of the relationship you share. 

Starting off the Holidays by sending Thanksgiving Cards early in the season is an excellent way to be a step ahead of everyone else.  It affords you the opportunity to show your “Thanks” for their business as well as sending your “Best Wishes” for the upcoming season and the year ahead.

Let them know that you are thinking of them and that you value their business.  You can do it with a traditional, festive design or a more casual, light hearted selection.  Send your message by adding a thoughtful, formal greeting or writing a custom one expressing your gratitude. 

Even when you intend to send corporate Holiday Cards a bit later in the season to most of your clients and friends, Thanksgiving Cards can be sent to those who may not celebrate religious holidays.

We have been celebrating Thanksgiving for almost four hundred years.  It reminds us that we all have much to be grateful for & lets others know that they have an importance in our lives – both business and personal.  Sending cards at this time of year is a warm and thoughtful way of sharing our appreciation.

13th Annual Create a Greeting Card Scholarship Contest – Round 3 Finalists Announced!

Congratulations to our Round 3 Finalists!