The Benefits of Custom Greeting Cards

Custom greeting cards are perfect for every business. No matter what line of work you are in, you have at least 100 customers or clients that deserve a custom printed greeting card from you or your business. I have read some marketing facts that show it costs 10 times less to keep a current customer than it does to get a new one.  This is the benefit of custom greeting cards. It also shows your appreciation to your current customers or clients in a very inexpensive way and it preserves your ongoing business relationships.

By the way, custom greeting cards are wonderful for personal use as well. The greeting cards are excellent for birthdays, holidays, or any special life occurrences. Custom greeting cards really touch the hearts of the people you send them out to.  In our world of faceless electronic communication it has become very important that we reach our customers in a memorable way.

Whether I send out a single greeting card or a few, say for a holiday, I almost always receive emails and text messages thanking me for the greeting card I that sent.  When I receive this kind of feedback I become more aware of the impact I created. One positive is that I have made someone smile and be happy, so I feel good too!

Another positive is that my greeting card has physically been opened and read, I wonder about emails we all send, sometimes it is just easier to hit “delete all”.  There is no question in my mind that my card will be placed somewhere in their home or office, for quite a while.   

Are you in the Market for Greeting Cards?

How do you shop for greeting cards?  When I was in the market for our yearly supply of birthday cards, I wasn’t exactly sure where to start.  My predecessor would make trips to the local discount store to purchase greeting cards.  No offense to her as she was doing the best she could, but the cards were always so flimsy and looked cheap.  This was not how I thought our business should be represented.

The first thing I did was hit the internet.  I went to multiple sites and requested catalogs.  This was a great way to start.  Most companies not only sent me a catalog but a sample of their greeting cards and sometimes even their envelopes.  It was really helpful as I was able to compare the quality of greeting cards from each company.

Once I narrowed down my choice to The Gallery Collection, I hopped on their website to see their full line of greeting cards.  It was so difficult to select one from all the beautiful designs.  They were nice enough to send me samples of my 6 favorite.  I then passed them along to my colleagues in the Human Resources Department for a vote.  We have the perfect birthday cards that I am proud to send to our customers and staff.

14th Annual Create-A-Greeting-Card Scholarship Contest is Open!

The Gallery Collection is proud to announce our 14th Annual $10,000 Create-Greeting-Card Scholarship Contest has officially opened!

To enter, please go to our contest entry page, review the contest rules, and submit a greeting card design using an original photo, piece of artwork, or computer graphic. The winner of the contest will have a chance to win a $10,000 scholarship and $1,000 for his or her school. In addition, the winning design will be made into a greeting card to be sold in The Gallery Collection’s line!

Don’t miss out on this great opportunity! And while you’re working on your submission, please feel free to check out some of our past contest winners and finalists.

Be Entered! Be a star! Be Inspired!