What are Business Christmas Cards?

People I meet inevitably say, “You work at a greeting card company? Really? Which one?” And inevitably I explain, “Well you wouldn’t have heard of us, but we are the leader in Business Christmas cards.” I go on to explain we are The Gallery Collection by Prudent Publishing and that our website is www.GalleryCollection.com, but before I get to that point, I always have to explain what Business Christmas cards are. “It’s simple,” I say. “You know those cards that companies send to each other at the holidays? The ones that say Happy Holidays from all of us at Acme Corporation.” Everyone understands pretty quickly what Business Christmas cards are once I explain it like this. However, what I think most people never quite realize that is terribly obvious is that Business Christmas cards or Corporate holiday cards or company Christmas cards (whatever you want to call them!) are really for the most part used as thank you cards. People in business like to take a pause, exhale and say, THANK YOU! Or at least smart business people do! Certainly the holidays are a religious time, but more so they are a time to reflect and to say thank you.