This year more than ever businesses must get their names back out there. What better occasion than Thanksgiving to show how grateful you are to still be in business through these hard economic times? Thanksgiving cards are the best way to enhance your current relationships, remind old customers that you still exist and attract new customers.
Honestly, I did not know that companies actually sent business Thanksgiving cards instead of Christmas cards until I began working for The Gallery Collection. Thinking about it however the idea is a pretty good one; it is unique in the sense that a Thanksgiving card will most likely be the first received during the holiday season and it will be displayed the longest. Everybody reads holiday cards to see who sent them so imagine this scenario; you’re a dentist, you send a Thanksgiving card to a patient, they display it and everyone that sees it says “I’ve been looking for a good dentist, can I have her number?” Well, it could happen!
Thanksgiving cards put you a step ahead on both a business level and a personal level. Warm seasonal greetings can help strengthen continuing relationships with customers and clients, and showcase the kind of thoughtful and personal company you work for.
