If you are a company or business that doesn’t already practice sending birthday cards, what are you waiting for? Sending birthday cards is a great practice that shows a lot of individual thought towards your clients and employees.
“But I already send out personalized holiday cards! Why do I have to send out cards on birthdays?”
Holiday cards are great during the holiday season to show your appreciation and care towards your clients and employees but people know they are sent in mass towards everyone on your mailing list. Birthday cards on the other hand, make individuals feel like you are remembering only them on their special day. This specific attention can make all the difference in securing a new client, increasing business or having your employees give 120% instead of 100% effort because they feel valued.
Remember, your main purpose is to have people associate good sentiment with your company. To do so, you need to personalize the front of your cards with your business name so people will always see your company name without having to open the card.
At the Gallery Collection, there are two types of front card personalization that you can choose. They are Die-Cut Birthday Cards and Editable Text Birthday Cards. We are going to highlight the differences between the two types of cards so you can choose the perfect card that will suit your company’s needs.
Die-Cut Birthday Cards
Special Features: A rectangular “window”-cut shows your custom imprint from the inside layer. Use Die-Cut Birthday Cards to prominently feature your company name on a maximum of two lines.
Example: Stars and Streamers
Die-cut birthday cards are memorable because they use a rectangular box cut on the front flap so that the text underneath (your business name) displays through. The result is a cool effect that can look professional or fun, depending on the card design you choose.
If you decide upon on a die-cut birthday card for your company, we recommend choosing a “FOIL” color – gold or silver, for your imprint text so that your company name will stand out even more beautifully in the die-cut box.
Editable Text Birthday Cards
Special Features: Printed text personalization on the front: pick your own color, font, size, alignment.
Example: From All of Us Birthday Card
Editable text birthday cards are another kind of front card personalization that can make your company name stand out. Unlike the Die-Cut Birthday Cards, Editable Text Birthday Cards do not feature a cut-out box. However, Editable Text Birthday Cards are special because the font type, color, size, and text alignment are customizable on the front of the card. All of the editing can be done and previewed online when you choose an editable text birthday card from the Gallery Collection website.
In addition, you can also customize the inside imprint of editable text birthday cards. Therefore, editable text birthday cards give you a lot of flexibility into personalizing the card to fit you and your company’s image.
With this new information, hopefully you can find the card that fits exactly your company or business’ needs. Whether you choose a die-cut birthday card or an editable text birthday card, both types of cards will surely make a great professional impression.
