We all want to show appreciation to our clients or customers during the holidays. A great and very affective way to do so is sending Christmas cards. Although you can get a positive response from sending holiday cards, you can also get a negative response if you send the wrong greeting cards. You as a business want cards and only cards that represent you in a good way. Here’s a few tips on how it is done.
I recommend sending greeting cards of high quality. Something with class that says we appreciate your business with us this year and want to show our appreciation. I mean cards at your local pharmacy are cheaper but yet flimsy and there’s not a lot of attention to detail going into designing them. I recommend something with good paper that feels strong and sturdy in your customer’s hand and is decorated beautifully. Also I’m just one who believes if your sending something like a greeting card or gift to a client it should be a representation of your company and what you stand for. Try The Gallery Collection’s many choices to choose from.
Don’t for one second think its a bright idea to play practical jokes or test your client’s sense of humor when sending your cards. I mean tis the season to be jolly is true and most of us are in good spirits this time of year, but you still should make sure your company’s reputation is priority. I suggest you only send cards that are tasteful and straight to the point. Please avoid anything that is not appropriate for all ages.
Lastly but certainly not least be aware of your clients religious beliefs. As we all know everyone doesn’t celebrate Christmas so we don’t want to offend anyone. I recommend being mindful of where your cards are being sent and what your sending. Try purchasing a variety box with all the holidays in it for this time of year. Also avoid writing Merry Christmas in all of them as your greeting. Try writing something more generic like Season’s Greetings or Happy Holidays. This is also a category somewhere like The Gallery Collection will come be of great assistance.
So in conclusion when selecting Christmas cards this year keep these steps in mind. High quality, tasteful, nothing inappropriate, and again last but not least be aware of your clients beliefs. Follow these tips and you’ll be a ok. Enjoy your holiday season!