Memorial Day: How Small Businesses Can Honor Our Military

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The unofficial start to summer and a day full of BBQ’s and get-togethers, many forget the true meaning of Memorial Day. It’s a day meant to commemorate the lives of U.S. soldiers who have died in military service. Traditionally, Veteran’s Day is the time to honor war veterans, but Memorial Day offers another occasion to show respect for those involved in military service. If you own or work for a small business there are quite a few ways you can honor our fallen service members on Memorial Day. Here are a few ideas to help you get started:

  • Offer special discounts or free items to military members or veterans. Promote a special offer like a 20 percent discount on all purchases.
  • Send out a Memorial Day card with a special offer included. Customers can bring the postcard to your store to receive a special discount or a free promotional gift on or around Memorial Day.
  • Sponsor a float in your local Memorial Day parade. Many towns and cities host annual Memorial Day parades to honor service members, and they seek local businesses as sponsors for their floats to support the cost of the ceremony. Check in with your local community leaders to find out what’s going on in your area, and how your small business can get involved.
  • There are many resources for our military, and they’re always in need of funding. Pick an organization, and collect donations at your place of business.

{ 6 comments… read them below or add one }

Canty May 23, 2018 at 2:15 pm

GC has a great selection of patriotic cards!

Jill May 29, 2018 at 10:00 am

These are all wonderful ideas. Happy Memorial Day!

Jenna July 10, 2018 at 9:49 am

Collecting donations is a great way to support the vets. Many groups take any kind of donation.

dawn c September 24, 2018 at 3:34 pm

I like the idea of a discount or special promotion over collections. This way the VET gets use of the discount and the shop owner and see his or her effort pay off in person. We very rarely see where the donations go or who they help

Priscilla April 15, 2019 at 11:05 am

We should all participate in thanking our veterans by sending them Thank you cards. They will be so touched to receive a thank you card from us and our families letting them know we appreciate them. We should consider and thank all those who help our community, including our veterans and those who are in active duty!

John V September 27, 2019 at 12:58 pm

I feel strongly that our military is too often forgotten. We should thank them and honor them with a discount whenever possible.

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