During these competitive corporate times, you want to be able to make a lasting impression and stay relevant in your clients’ and vendors’ worlds. There are so many things you can do to stay on their radar, like sending Christmas cards, thank you cards and emails where you reach out to your contacts. One of the best and most effective ways of staying on their minds, however, are sending them a business card! Many people underestimate the importance of Business Cards, yet it’s one of the most important things you can send to those you do business with, and those you’d like to do business with.
Business cards are a super important tool to have whether you are starting out fresh, or an established company in your field. If you hand out your card in the neighborhood where your new office or storefront is located, you’ll be able to introduce yourself to people in the surrounding area. You can also do a mailing where you have presentation folders made up, and include a business card so potential clients and customers can contact you. They’ll easily slip your card in their wallet and not be bothered with anything too large or overbearing when it comes time to reach out to you.
The best part about business cards, are that there are so many designs and options these days than what was offered only a few years ago! You can use an existing company’s design or layout that will make ordering your business cards a snap! If you are creatively inclined, you can also make your own on your very own template! This actually allows you to stick out from the rest of your competition very easily, which I recommend, especially if your business is in the creative services field. It also allows you to be unique and show your true business and style persona. Business cards are very inexpensive, so you can order a large quantity up front to make sure you don’t run out, or switch up your look every so often for a fresh feel.
Whether your business is in an office, in the privacy of your own home, in a store or even online-only, business cards will work for you! Whether you are getting a new business up and running or you’ve been in your field for years, you will be able to gain more clientele in such a simple, quick and memorable way of having your very own business cards!