So you went on The Gallery Collection’s website. You’ve decided which design you want for your Christmas cards this year. You found the perfect greeting that suits your company. You even crafted the perfect imprint at the bottom. And you’ve decided you want to upgrade to the foil inside your cards as opposed to ink . . . but now you’re stuck. Which foil color do I use?
If you want the elegance and sophistication that foil exudes, foil is the clear choice. But The Gallery Collection offers several foil colors to dazzle your recipients. One deciding factor between them is to look at your design. If you’ve selected a photo-mount card the border of the picture will be in silver or gold. Generally speaking, cards will look more cohesive if these foils match. Some cards have prismatic or metallic elements or specks of foil glittering on the cover. The same consideration applies with these—watch the silent videos on the website to get a better idea of how the card looks when handled and choose according to your tastes.
While some cards might not include these glitzy details, even just looking at how the colors would complement the foil is worth thinking about. Still stuck? Think about your company’s colors or logo, which could help persuade your decision. Are you doing your greeting in an ink (red, black, blue, or green)? Or maybe you’re adding signatures to your card or an ink stamp of your logo? Think about which color(s) ink you will use and how that will alter the look of your card, whether it compliments or clashes.
Another thing to keep in mind is how the foil will appear on the card stock itself. If you choose a dark-stock card, foil is your only option, so there aren’t other colors on the inside to be concerned with. Another option is to use multiple foils inside your card. For some people it is harder to see silver foil on white cards. Others find gold foil on buff appears washed out. Based on your preferences and a little fore-thought, your cards will dazzle in the foil of your choosing.
Nervous about how your card will appear? Order a proof and receive your exact card before you have hundreds produced. Not to worry, the consistent quality and excellent customer service The Gallery Collection provides will leave you satisfied every time!