When sending a business Christmas card this holiday season make sure to take the time to think it through. There are always businesses that rush their order and do not take the time to understand how much this card can help elevate their brand.
People tend to hang up Christmas cards in the office or at the very least leave them on their desks for a while. Get your company name out in front if you can. It is even better if you can possibly get a picture of your team or your company logo on the front.
There is always the choice of trying out a calendar card. These cards fold out and are useful because they could conceivably last all year long on a cubicle wall. The key is getting your brand on there to show all year long as well.
Now on to the inside of your card where it is very important not to offend your clients. I tend to keep it very simple and very generic. I do not mention Christmas; I will keep it generic and say “Happy Holidays” so that it does not have a religious tone. I also tend to make sure we have signatures on the card to give it that personal touch. Keep these things in mind and you will do just fine this holiday season.
