17th Annual Create a Greeting Card Scholarship Contest – Round 7 Finalists Announced!

Congratulations to our Round 7 Finalists!

Business Birthday Cards to Boost Morale

A fact of life is that we all get older. As much as we like to avoid the aging process, it is inevitable. That being said, as long as we are having a birthday, we may as well celebrate another year of life. We get that from family and friends and it gives us a lift. However, since we spend almost one third of our lives working it is nice to be acknowledged when we are on the job. Business Birthday Cards can be a morale booster.

Imagine being an employee coming to work on their birthday, they are dragging a little with the added year and suddenly they see a card on their desk. They open the birthday card and it’s from the company wishing them a fabulous birthday. Can you see the smile on their face? You have just lifted the spirits of your employee and made them feel appreciated. For you to remember their birthday will increase their morale for longer than just that one day.

Another scenario is business associates. You deal with many people when conducting business. So whether the person is a client or a customer, they will really appreciate you taking the time to send greetings to them on their birthday. It says you care about the people you deal.

Business birthday cards are an asset to any company. They raise the morale of employees which in turn increases their level of commitment to doing a good job. They also increase the probability of having repeat customers. A business that cares – succeeds.

17th Annual Create a Greeting Card Scholarship Contest – Round 6 Finalists Announced!

Congratulations to our Round 6 Finalists!

3 Reasons to purchase Calendar Cards

Happy Holidays! And, I’m here to tell you that it isn’t too late to send a calendar card. Instead of purchasing regular holiday cards, go with calendar cards! If you need some convincing, here are three reasons to go with calendar cards:

  1. Calendar cards are useful: Unlike the ordinary holiday cards that get sent out and eventually thrown out, calendar cards can be used every single day for the entire year!
  2. Year-long advertisement: Calendar cards allow your company to leave your business information at the bottom. Be sure to include your telephone number, address, website and an email address if possible. Your recipients will have your information right in front of them every day!
  3. Designs are endless: Choose a standard calendar card design such as the “Four Seasons” card to represent the seasons throughout the year, or make the calendar more personal toward your business and upload your own photo. Choose a photo that shows off your business team or retail products. With calendar card designs, options can be endless.

In turn, calendar cards benefit your recipients as well. Not only do they receive a beautiful card from your business, but they also receive a free calendar that will surely come in handy.

Is it Necessary to Send Business Christmas Cards?

If your company is working under budgetary constraints, not sending out holiday cards may seem like a no brainer. Why would you spend money on that, when there are so many other things that are needed to run a company? Inventory, supplies, salaries, to name a few. If you are trying to get the word out, you are likely spending money on some type of advertisement. If you run an ad in the local newspaper, you are likely putting out a good chunk of change. You have no guarantee that your customers or potential customers will even see it. So, is it necessary to send business Christmas cards? That is the question!

Sending Christmas cards may not seem like a very important task. However, when you think about it, it becomes clear that it is. Everyone wants to feel appreciated and thought of. The holidays are a cheerful time of year and a perfect time to remind people of how much they are appreciated. By sending Christmas cards you are letting your customers and clients know that you are thinking of them. Not just when they are utilizing your services, but for the rest of the year as well. Along with great service, these small measures are what keep customers coming back.

You may wonder how this would attract potential new business. Most offices that receive Christmas cards, hang them up on display. People are walking in and out and most likely will stop to look at the cards. When they do, they will see your company name, proudly printed on the inside. While spending a very nominal amount per greeting card, you have sent out an advertisement that will be seen by many.

Flip the Script…Send Calendar Cards This Holiday Season

Last year we sent our customers a holiday card that we all individually signed and included in it a business card and a calendar with our company name and contact information printed on the other.  This was a good idea, so we went with it.

However, I later learned that some clients felt the actual calendar was too small to use so they tossed it.  So our idea of having our information available for them throughout the year didn’t work out as planned.

This year, I was hoping to find something unusual for our holiday cards.  I kept thinking the calendar idea was good, we just had the wrong version.  I searched around for holiday calendar cards

Our searched produced plenty of results from the Gallery Collection, and they even let us place a picture on the front of the calendar with all the employees. The calendar then opens from a fold, which drops down to be a very long full size calendar under our picture!  The best part of this whole card type is that there are a bunch of lines at the bottom of the calendar to put ALL our company information so they will remember us and contact us all year long!

I wanted to be different and send a calendar card this holiday season, and now, I have found one that is the absolute perfect presentation which clients will be sure to keep all year round! 

17th Annual Create a Greeting Card Scholarship Contest – Round 5 Finalists Announced!

Congratulations to our Round 5 Finalists!

Is Holiday Gifting A Thing Of The Past Within The Corporate World?

Sometimes the corporate world can come off as a sterile, emotionless environment because of how cut-throat it can be. Many pleasantries are a thing of the past in today’s modern business word as things become more and more digital and disconnected from individuals. One such tradition is that of holiday gift-giving. What with an increasingly politically-correct work atmosphere and a lack of old values, many corporations are veering away from the annual gift giving the holiday season brings.

Especially as a new hire, it can be hard to know what your office does for the holidays and to find out with enough time to prepare before the holidays arrive. Should you be getting gifts for everybody? Is that what they typically do there? Some offices do a Secret Santa, others throw a holiday party, and some don’t celebrate any holidays at all. It’s good to find out what is appropriate for your office as some companies restrict exchanges like holiday gift-giving.

Once you know what is acceptable for your corporate environment, you must become aware of the additional guidelines for appropriate gift-giving. Look at what gift you’re giving, the cost and implication of said gift(s), your relationship with the recipient, etc. While giving and receiving gifts for the holidays can be fun, many offices have strict expectations for their gifting etiquette. Keep in mind, it is almost always appropriate to give corporate coworkers seasons greetings cards to wish them well during the holidays.

Why I Enjoy Penguin Holiday Cards

Accuracy and precision are probably not the words that you expected to comprise part of the introductory sentence to a blog about penguin holiday cards, but they are at the heart of an inherent controversy over such Holiday cards.  At first blush, penguins seem like a great, non-controversial addition to any holiday card.  They are loving, exotic, impeccably dressed animals who typically reside in very cold weather environments.  So, they should fit right in the North Pole scenes that commonly adorn holiday cards.  But there’s one pesky, miniscule, infinitesimal problem that threatens to ruin the joy of the season for persnickety and discerning connoisseurs of all things holiday.  Our penguin friends live on the other side of the world, which would either render these North Pole penguin scenes inaccurate or make for the world’s worst commute for those penguins.

            Some will contend this inaccurate depiction of penguins residing and working at the North Pole is a foolish oversight by the cards’ conceivers.  Despite the innate irony of such an assertion, a negative view of penguin holiday cards based on veracity misses the point of the season.  Holiday cards are not historical documents, legal precedents, or binding contracts.  They are meant purely for joy, and imagination, creativity, and wonder are all directly at the heart of joy.  A factually incorrect holiday card that brings joy – send me one anytime.

Religious Christmas Cards: Are They Appropriate to Send to Clients?

This year your company has settled on the idea of sending out religious Christmas cards to your clients, but now, you’re nervous about sending them out. Are they appropriate to send as a business?

First off, if your business is somehow affiliated with a church — then absolutely this is fine. Even if your recipients are not religious, it is completely fitting for you to use religious cards. Bottom Line: It is not offensive if your business outwardly represents or endorses religions that celebrate Christmas.

When it comes down to it, Christmas is a religious holiday. Although it has since strayed from that in the modern age, it is still founded in religious beliefs and ideals. If you know you want to send a “Christmas” card and not a “Happy Holidays” or “Season’s Greetings” card, then you’ve already made your choice. Taking it a step further and using a Christmas card with a nativity scene really isn’t that far of a leap.

If you do find yourself unsure, you may browse The Gallery Collection’s Religious Christmas Cards. They have a large selection of designs and greetings that vary in how solemn they are — some designs feature a stained glass depiction of a dove or a “A Christmas Blessing” message. Another option is to have the design less rigidly religious and include a more religious sentiment inside the card. Consider you recipients and your company to make the best choice for you.