Millennials and Greeting Cards on the Rise

Millennials, also known as Generation Y or Gen Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media typically use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years.

Millennials are choosing to buy more paper greeting cards over social media and texts. They have learned to appreciate a more personal connection and creative side. Greeting cards today offer digital wizardry if you can’t draw a stick figure and give you the opportunity to choose from pre-made templates and add digital photos.

It’s an old fashioned callback to a more intimate experience. Standing in the drugstore and choosing that particular wording that expresses how you feel. Pops of color and even pop-ups jump from the card to give you a big hug. It’s a keepsake, but it’s also an expression of whatever sentiment you’re trying to convey.

9 thoughts on “Millennials and Greeting Cards on the Rise”

  1. I have definitely noticed this trend too! I think people are getting a little tired of doing everything online. Receiving a card in the mail is such a pleasant suprise!

  2. I am a millennial and I completely agree with this! My generation is enjoying sending and receiving “old fashioned” greeting cards in the mail! We are loving receiving happy messages in the mail. Like a special surprise package delivered right to your door. Love!

  3. I agree. Especially this past year with so much being online the last thing I want was another email. It is nice to get a Greeting Card in the mail for your Birthday or a Holiday. Gives you that personal touch!

  4. Last week was Teacher Appreciation Week and I received a card from the administration. It was great to be acknowledged and it feels good when your work is appreciated.

  5. I still feel it is important to send Thank You cards. It lets the sender know you received it and it was very much appreciated. This goes for personal or business.

  6. I was getting a lot more cards for things during covid. I think it made people look for other ways to connect.

  7. I have started to make an effort to send out cards. I get them from friends and coworkers and it inspired me to do so as well.

  8. I’ve always enjoyed sending cards. Only a handful of my friends do, but great that it is making a comeback.

  9. I take pride in choosing perfect cards for each of my friends. I love to send a surprise in the mail.

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