Benefits of Sending Holiday Cards to Customers

It has become very easy to send Christmas cards with the invention of something called recipient addressing.  The card company we have been using for the past few years has this option as a new offering and made it very easy to do.  We upload our mailing list using a special document type they send us in Excel and they take care of the rest! We already have all the patients listed in alphabetical order for our files and billing purposes.

We pick the holiday card and the greeting we feel is appropriate for our customers.  Then we have a few lines for the name of the dental practice as well as the names of the dentists and office staff.   We pick the color ink, or a special foil to have it printed inside the card.  Then the envelopes are printed with our return address on the back and the patients name and address on the front! It is amazing!  No work there!  All of our patients have commented when they come in for an appointment about our great Christmas cards, how beautiful and unique they are. 

We tell others in the field about one of the benefits of sending holiday cards to your customers is they remember to call you to comment on the greeting card and then remember they also need to come for a visit as well.  Tackled two birds with one stone…so to speak!      

Writing The Perfect Greeting For Your Holiday Cards

Writing the perfect custom greeting for your holiday cards should not be a difficult task.  Simply write a message expressing what you want to say.  The most important tip I can give you is to be truthful.  The second most important tip is to know your audience.  To play it safe, you could keep your greeting neutral by using “Season’s Greetings” or “Happy Holiday” over “Merry Christmas” – a common practice within a business environment.

It is not necessary to use your company name in the customization, but I always prefer to have my name front and center and then have my employees sign in the imprint area below the greeting. I also like to use keywords such as grateful or thankful to show appreciation for our relationship. 

Next, send a message directed towards the holiday season.  There are so many synonyms so I try to mix them up every year.  You can use “sending good cheer” or “wishes of peace and joy.” Another I use often is “wishes for a wonderful Holiday Season.” Then, I like to extend wishes of goodness for the upcoming year.  I’ve used phrases like “happy and successful,” but there are so many different wishes you could extend.  Others include safe, joyful, prosperous and healthy. 

Keep it simple and from the heart when writing the perfect custom greeting for your holiday cards.

Why Should I Use Die-Cut Christmas Cards?

Ordering holiday cards for your business seems like a fairly simple thing to do until it comes down to choosing a design. You need a holiday card design that stands for your business. Having your company name on the front of the card is a great way to showcase your company along with an eye-catching holiday design.

Die-cut Christmas cards are the perfect way to display your name on the front of the card without actually printing your name on the front of the card. Die-cut Christmas cards have an elegant window cut out of the front of the card so that you can print the business.

Pablo Neruda said that the eyes are the windows to the soul. If that is the case, then die-cut Christmas cards are the windows to high quality business names and joyous holiday seasons. Everything looks nicer with windows. Picture your house. Now picture your house without any windows. It wouldn’t be nearly as beautiful.

By using a die-cut card design, your business name will be the steady foundation that unites the inside and cover design of your holiday cards. Clients, friends, and family alike will be awed by the warmth and professionalism of the holiday cards that they receive and forever associate that with your business.

How To Select Christmas Cards That Represent Your Business

We all want to show appreciation to our clients or customers during the holidays. A great and very affective way to do so is sending Christmas cards. Although you can get a positive response from sending holiday cards, you can also get a negative response if you send the wrong greeting cards. You as a business want cards and only cards that represent you in a good way. Here’s a few tips on how it is done.

I recommend sending greeting cards of high quality. Something with class that says we appreciate your business with us this year and want to show our appreciation. I mean cards at your local pharmacy are cheaper but yet flimsy and there’s not a lot of attention to detail going into designing them. I recommend something with good paper that feels strong and sturdy in your customer’s hand and is decorated beautifully. Also I’m just one who believes if your sending something like a greeting card or gift to a client it should be a representation of your company and what you stand for. Try The Gallery Collection’s many choices to choose from.

Don’t for one second think its a bright idea to play practical jokes or test your client’s sense of humor when sending your cards. I mean tis the season to be jolly is true and most of us are in good spirits this time of year, but you still should make sure your company’s reputation is priority. I suggest you only send cards that are tasteful and straight to the point. Please avoid anything that is not appropriate for all ages.

Lastly but certainly not least be aware of your clients religious beliefs. As we all know everyone doesn’t celebrate Christmas so we don’t want to offend anyone. I recommend being mindful of where your cards are being sent and what your sending. Try purchasing a variety box with all the holidays in it for this time of year. Also avoid writing Merry Christmas in all of them as your greeting. Try writing something more generic like Season’s Greetings or Happy Holidays. This is also a category somewhere like The Gallery Collection will come be of great assistance.

So in conclusion when selecting Christmas cards this year keep these steps in mind. High quality, tasteful, nothing inappropriate, and again last but not least be aware of your clients beliefs. Follow these tips and you’ll be a ok. Enjoy your holiday season!

Adding a Little Humor To Your Christmas Cards

This day and age, there’s so much more to Christmas card designs than your traditional Christmas tree or holiday ornament design. Why not add some fun into the cards you send out this year? Try adding a little humor to your Christmas cards, just for a different feel!

One way you can do this is by taking a funny Christmas photo card. Maybe you can make the family pose in funny way, or dress your dog up in a silly “ugly” Christmas sweater. Put reindeer antler headband on your cat! That will definitely make the recipient chuckle!

If you don’t want to send out a photo Christmas card, there are plenty of humorous options you can choose from. You can pick a funny Christmas card, that has a whimsical Holiday-themed cartoon in the front. You could also send a less comical type of Christmas card, with fun characters on it. Usually goofy animals make a great option!

Designs like these are light-hearted and whimsical, which adds a little humor to your Christmas cards. We could all use a little laughter, and this is a great way to do so around the Holidays!!

CHOOSING AMAZING HOLIDAY CARDS WITH A “WOW” FACTOR

Last year when we first started shopping for a holiday card, it was a little overwhelming with all the choices.  At the same time, it was really enjoyable because there were so many beautiful cards to look at.  The Elegant Holiday Surprise card was the one that stood out for me, but I was unsure I wanted to send a black card.  After thinking about it for a few days, a memory came to me of seeing my grandmother’s album from the early 1900’s, containing black holiday cards handwritten in silver.  I realized that styles do return!  This helped me to be brave and go for it!  We ordered the Christmas card which included our personalization imprinted inside the card and I also used a gold gel pen to write personal messages. 

When our recipients received the Christmas cards, the response was amazing!  One person said, “Wow, it’s the most stunning card I’ve ever seen!”   Another said, “Wow, gorgeous card!  Where did you get it?”  Several times during the year, people commented how thoughtful our card was!   We obviously made a lasting impression!

For me, the most unexpected wow factor is that the cards and envelopes are thoughtfully made from recycled materials!  This year we are excited to shop for holiday cards! We anticipate that they will once again be enjoyed, remembered, and saved!

What To Look For When Buying The Company Christmas Cards

Were you just asked to purchase holiday cards for your company? Whether you are a seasoned pro or you found this page from frantically googling for guidelines . . . Here are some ideas to get you moving.

Firstly, it’s important to be aware of you audience. Think of who will be receiving these cards. Are they religious? Mixed religions? Non-affiliated? What’s their age? Answering questions like these should help significantly condense your options, whether you’ve narrowed it down into a category of cards or have decided to get more generic (Holiday, Seasons Greetings, or Winter scene) cards.

Next, think about the intent of your company Holiday card—is it meant to gain customers or show thanks for their business? Then keep it polished, maybe use foil to create an elegant, sincere card. Are these festive cards for your employees or a close boss? These should boost morale, show appreciation, and perhaps be funny or casual.

Think of your budget—if you need hundreds of cards, buying in bulk could save you money. Also if you choose The Gallery Collection, you even have the freedom of customization. You quickly and easily create a holiday card, choosing from hundreds of card designs, dozens of greetings, or write your own!
No more excuses, it’s time to select your perfect company christmas cards!

Ways To Truly Make A Business Christmas Card Your Own

When sending a business Christmas card this holiday season make sure to take the time to think it through.  There are always businesses that rush their order and do not take the time to understand how much this card can help elevate their brand.

People tend to hang up Christmas cards in the office or at the very least leave them on their desks for a while.  Get your company name out in front if you can.  It is even better if you can possibly get a picture of your team or your company logo on the front.

There is always the choice of trying out a calendar card.  These cards fold out and are useful because they could conceivably last all year long on a cubicle wall.  The key is getting your brand on there to show all year long as well.

Now on to the inside of your card where it is very important not to offend your clients.  I tend to keep it very simple and very generic.  I do not mention Christmas; I will keep it generic and say “Happy Holidays” so that it does not have a religious tone.  I also tend to make sure we have signatures on the card to give it that personal touch.  Keep these things in mind and you will do just fine this holiday season.

What Should Go On My Business Christmas Card Envelopes?

You are sending out Christmas cards on behalf of your business this year. You’ve thought about everything except how in the world you are supposed to do the envelopes! Of course you know the basics: Recipient address, proper postage, and a return address?

Although it is not necessary to include a return address, should you? Will your recipient even open it because they might think it’s junk mail? While there is the advantage of curiosity, why not impress recipients as opposed to trick? Using your name will reinforce your company with your well wishes of Christmas cheer. Why wouldn’t you want that good press?

You can place your return address on the front or on the back flap of the envelope. Either is correct. Personally, I like the return address to be on the back flap in foil. It is an elegant statement that the recipient will see just before seeing your Christmas card. Everything sets the tone of your attempt to contact the customer, so do not overlook anything.

Consider using your logo with your company name for a sophisticated look. This little touch will make you stand out in a good way. It is impressive to use your company logo printed as opposed to on a stamp or a sticker. This shows forethought and care. Finishing touches? Consider sealing your envelope with a gold or silver seal. Stand out this holiday season by mailing your cards out early!

Why I Send Calendar Cards Every Year

I’ll let you in on a little secret. Sending calendar cards to everyone on my list instead of a regular old holiday card was one of those ‘why didn’t I do this sooner’ decisions. Let me tell you why I send calendar cards every year.

It started when I found a card I really loved on The Gallery Collection. I didn’t even notice it was a calendar card until I clicked on it and saw that it opened out to reveal a full 12 month calendar plus room for my company name, address, message – whatever I wanted to write. I thought this was the best thing I’d ever seen – a card and gift rolled into one.

The design was great, the months clear and easy to read – it was big enough to be useful but wouldn’t take up too much space – I was seriously wowed.

Now when I send my holiday cards I know they aren’t going to end up lost in a pile of others. And I know that I’m sending a holiday greeting that will last – literally – all year long, my company name on someone’s wall or desk for the next 12 months.

Calendar cards also show that the giver wanted to provide something of value – not just another card for the recycle bin but something as useful as it is beautiful.

And I love that I can have my phone number, web address and even my email address printed right on it – all of my contact info just a glance away all year long. You can’t beat that kind of advertising.

They have so many great calendar card designs to choose from, all the same high quality and value I’ve come to expect from The Gallery Collection. And for the same cost as a regular card I can truly send a gift that keeps on giving.